My Unicorn
Empowering women through self-care, fostering community, and brand evolution.
Project overview

Our agency is proud to be the owner and creator of the Unicorn startup brand. We have meticulously managed the development process from start to finish and all ongoing marketing, PR, sales and more. Starting with the initial concept and the creation of the brand name, we crafted a compelling brand story and brought to life two flagship products.

Our team established a comprehensive visual identity, encompassing brand standards, logo design, and a user-friendly website. We also designed a full range of collateral materials for both print and web usage, along with packaging and product designs. Our efforts extended to launching and executing brand and product campaigns, and we are committed to ongoing innovation and expansion.

Enjoy the journey with Unicorn, brought to you by our dedicated agency team!

Startup
My Unicorn
Software
Photoshop, Illustrator, Figma, Wordpress
Scope of Work
Brand story, Brand strategy & development, Logo & Visual identity, Products and label design, Mascot, Photo campaigns, Web Design
Brand story

Based on the brand's core values of self-empowerment, uniqueness and unity, we merged the symbols of mythical symbolism of the unicorn with the iconic imagery of a famous 80s feminine movement, creating a powerful brand trademark. It portrays women as strong, individual, and divine beings.

The Unicorn brand aims to be an ideal partner during the moments women dedicate to themselves, promoting self-care and personal growth.

Meet our product heroes

Unicorn POST TRAINING ACTIVE gel is designed to provide a cooling sensation and reduce painful swellings after physical activity. The gel's active ingredients enhance muscle circulation by activating specific cell membrane channels that respond to low temperatures, creating a cold feeling and delivering an analgesic effect. Additionally, this gel hydrates the skin, alleviates pain, and improves blood circulation.

Unicorn Anti Cellulite Active Gel

Over 80% of women older than 20 experience cellulite. The Unicorn Anti Cellulite Active Gel, featuring a slim and detox effect, aims to reduce cellulite and fat deposits. Its ingredients support fat breakdown and enhance microcirculation. Additionally, this gel hydrates the skin, improves its texture, and helps prevent the formation of new fat cells. It is formulated for quick absorption without leaving a sticky residue, ensuring an all-natural feel.

Website
Campaign

Based on the brand's core values of self-empowerment, uniqueness and unity, we merged the symbols of mythical symbolism of the unicorn with the iconic imagery of a famous 80s feminine movement, creating a powerful brand trademark. It portrays women as strong, individual, and divine beings.

The Unicorn brand aims to be an ideal partner during the moments women dedicate to themselves, promoting self-care and personal growth.

Community

At Unicorn, we are building a vibrant community of beautiful, confident, and active women. We invite YOU to join this empowering movement, where females are ready to become the best version of themselves and take on the world! Become a part of a supportive network that celebrates strength, uniqueness, and unity. Together, we uplift and inspire one another to be confident, invincible, and truly exceptional. Become a Unicorn and embrace the power within!

Campaign

We know we can do better. Unicorn is developing a new and innovative formula for their Post Training Active Gel. This upcoming product will feature an all-natural formulation and will be packaged in 100% recyclable and craft materials. This development is part of the brand's resolution to be more nature-friendly and planet-conscious, reinforcing their dedication to environmental sustainability and providing high-quality, eco-friendly products to their customers.

With a focus on continual innovation and expansion, Unicorn is dedicated to empowering women to embrace their true selves by being who they truly are.

Let’s work on your brand together!
Let’s create brands!
Need help with your project, career or want to schedule an introduction call?
Need help with your project,
career or want to schedule an introduction call?
Hong Kong Office
Lincoln Centre Fanling,
North District, Hong Kong
Serbia Office
Kolarčeva 4,
Stari Grad, Belgrade
Belgrade time 5:10 PM
Hong Kong time 11:10 PM